Custom Woven Badges…They say more than you think.

Custom woven badges – kids clubs have them, football clubs have them and the military have them. We use them to show authority, association, and nationality. We have them at school, we have them at work and we have them socially.

Knowingly or not, custom woven badges are an integral part of defining ourselves to the rest of the world. They show others which sports team we support, they show people which bands we love and they define our nationality. As simple as it sounds woven badges on garments or products are one of the ways we make judgements about other people. “Oh look he’s a Chelsea fan,” “ I didn’t know you worked for Tesco,”  “Check out the guy in the Ralph Lauren shirt.” We make assessments based on the badges we inadvertently adorn ourselves with. Familiarity of these badges  gives us boundaries through which we can make judgements about people, by allowing us to establish, just from a glance, common ground or shared interests and from there, shared values. Who knew woven badges said so much…..

As well as demonstrating belonging, woven badges are intentionally used by manufacturers and designers to mark their products. Woven badges in the retail sector are a sign of quality. Would Ralph Lauren have the same air of luxury if their polo player was stuck on? Where would Lacoste be without their little, woven crocodile?

It’s highly probable you had never considered the power of a woven badge until now. Next time you are out and about, think about it.

If you produce a product, manage a team or want to unite a group of individuals under one banner then a woven badge is a simple and durable way to achieve this. To learn more about the manufacture of woven badges or to order, visit http://www.britishtags.co.uk/woven_embrodered_badges.html